The Problem
The finance team was spending too much time assembling reports and not enough time acting on them.
67% of abandoned carts went completely unaddressed
Sales team spending 14 hours per week on manual follow-up emails
No visibility into which leads were worth prioritizing
Customer re-engagement rate sitting at just 8%
The Solution
NoveQ connected Northstar’s existing tools into one reliable reporting workflow with clear ownership at every stage.
Data from billing, CRM, and operations was brought into a single operating view. Automated checks flagged anomalies, scheduled summaries kept leadership informed, and every report could be traced back to its source.
The Results
Clarity That Compounds.
$40K in recovered monthly revenue within 30 days of launch
Customer re-engagement rate increased from 8% to 34%
Sales team manual follow-up time reduced from 14 hours to 90 minutes per week
Abandoned cart recovery rate improved by 310%
Pipeline visibility increased by 100% through real-time dashboard
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