The Problem
Cartwell Commerce was losing significant revenue every month through an ineffective customer follow-up process.
67% of abandoned carts went completely unaddressed
Sales team spending 14 hours per week on manual follow-up emails
No visibility into which leads were worth prioritizing
Customer re-engagement rate sitting at just 8%
The Solution
NoveQ built a fully automated customer follow-up system wired directly into Cartwell's existing e-commerce platform and CRM.
The system included intelligent abandoned cart recovery sequences, lead scoring based on purchase behavior, automated re-engagement campaigns for lapsed customers, and a real-time dashboard giving the sales team instant visibility into where every lead stood in the pipeline.
The Results
$40K Back. Every Month. From Week One.
$40K in recovered monthly revenue within 30 days of launch
Customer re-engagement rate increased from 8% to 34%
Sales team manual follow-up time reduced from 14 hours to 90 minutes per week
Abandoned cart recovery rate improved by 310%
Pipeline visibility increased by 100% through real-time dashboard
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